Understanding Self Employment in the US
12 April 2025
4 Mins Read

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Did you know that 10.1% of the US workforce was self-employed in January 2023? This percentage means that almost 16.2 million people are working as freelancers. The figure includes both incorporated (6.56 million) and unincorporated (9.635 million) businesses.
Self-employment offers individuals the flexibility and freedom to work for themselves, pursue their passions, and potentially achieve financial independence. In the US, self-employment includes freelance writers, consultants, small business owners, and independent contractors.
One of the challenges self-employed individuals may face is paying their taxes, including Social Security and Medicare taxes.
Some states do not impose a state tax, so residents are still subject to federal tax laws. For instance, Florida’s self-employment tax is governed by federal rather than state law. This article provides an overview of self-employment in the United States.
Defining Self-Employment: What It Means in Today’s Economy
Self-employment is not only a professional identity but also a lifestyle that aligns with working in the present economy.
Working freelancing allows you to independently manage your finances, engage in self-promotion, and assume multiple roles. Self-employment offers both challenges and rewarding outcomes as you build your professional life.
One reminder, though, is that self-employed individuals are still subject to some employment and tax laws.
Types of Self-Employment Opportunities
Technological advancements and the use of the internet have created various opportunities for self-employment for people with different skills and passions.
Freelancing is a good source for services like website development, graphic design, and writing. Moreover, if you enjoy making things, you can try selling handmade items online. This can be a good start.
Consulting is another self-employment path where you can start. Here, you have to solve problems related to the business. You could explore the gig economy by opting for small, specific tasks through platforms like Uber or TaskRabbit.
Online tutoring is a fulfilling career option for people with a strong passion for teaching. In the self-employment industry, you must identify and capitalize on your strengths and interests and match them to the opportunities at your disposal.
However, self-employed individuals can also be considered sole proprietors or independent contractors. They may or may not have other employees working for them.
Independent Contractors
An independent contractor does specific work for a specific client. The “independent” part of the name suggests that they work on their terms. For instance, if a homeowner has a structural issue with their house, they will need someone with expertise in the area.
They might hire an independent contractor to fix the problem. The contractor will decide the time and date they will start working and provide them with a timeline for finishing the designated job.
The independent contractor decides the price they will charge for the work, and they will bring their tools and equipment.
They get compensation for one single job. The homeowner cannot withhold taxes from their payment or get them any job-related benefits like worker’s compensation.
Sole Proprietors
A sole proprietor is the owner of an unincorporated business. They often hire other employees to help them with their daily operations. The company owner falls into this category. However, they cannot incorporate their business.
Navigating Taxes and Legal Requirements
When someone decides to enter a self-employed work arrangement, dealing with taxes and legal requirements can be difficult.
You must declare your business structure and identify whether you operate as a sole proprietorship, LLC, or corporation. These different business structures have varying implications and potential legal issues.
As a self-employed worker, you must register your business name and obtain all applicable licenses and permits for the industry in which you work.
It is important to keep track of your bookkeeping to help you resolve your tax obligations. Pay your estimated quarterly taxes on time to avoid penalties.
Familiarize yourself with the possible deductions that you can claim, such as a home business or business-related travel. A tax consultant can guide you in correctly categorizing your work, which can guarantee compliance with federal, state, and local laws.
Building a Client Base and Marketing Your Services
After you have understood and fulfilled all of your tax and legal requirements, you can proceed with establishing a customer base and marketing your services.
Identify your target market. You should discover who actually needs your skills and services. Showcase your work on social media and engage with like-minded individuals who can be your potential clients.
Attending display events and industry functions will help you make valuable connections and promote your business.
Request customer testimonials and compile positive reviews of your products and services to enhance word-of-mouth marketing, which is an effective tool for promoting your brand.
Include free consultations and introductory discounts in your marketing strategy.
Remember to review your strategies regularly and modify them as needed. Constantly updating your marketing strategy helps build a loyal customer base that will help sustain your business in the long run.
Financial Management for Self-Employed Individuals
Financial management is necessary for all self-employed individuals. They directly impact the growth and sustainability of the company.
You have to carefully track their income and expenditure. Moreover, there are apps that you can use to simplify the work. And always remember to keep aside money to pay your taxes.
Creating a budget keeps you focused on determining how to allocate limited resources between you and your company. To keep your finances organized, have a discrete bank account for your business.
Monitor your financial performance every month. Be aware of trends that could influence your next steps. When in doubt, seek professional advice from an accountant, who can provide expert advice and devise strategies for a compelling success case.
Future-proofing your finances may lead to a successful career as a self-employed person.
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